Blog
Practical writing on AI search visibility, GEO, and answer engines. Page 3 of 7.
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How to Increase AI Share of Voice Fast
If you want to increase share of voice in AI search, more content is not the answer. Better coverage is.
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How to Report AI Visibility Wins to Stakeholders
Stakeholder reporting gets messy fast when AI visibility is involved.
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How to Track AI Visibility in Semrush Over Time
AI visibility tracking gets messy fast if you treat it like regular rank tracking.
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How to Track Brand Mentions in AI Search Results
If you try to track brand mentions in AI the same way you track rankings or social mentions, the whole thing gets slippery fast.
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Improve AI Visibility and Win More Mentions
If you want to improve AI visibility, the old playbook of chasing rankings alone is no longer enough.
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Low AI Visibility Score? Fix It with These Next Steps
A low AI Visibility Score can feel maddening, especially when your pages look good and your rankings seem fine.
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Prompt Research Explained: How It Differs from SEO
Prompt research is the process of finding and analyzing the questions people ask AI tools, and it matters because discovery no longer starts and ends with a…
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Prompt Research vs Keyword Research: The Real Difference
If your SEO workflow still starts and ends with keyword research, you're missing a chunk of how people actually discover brands now.
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Semrush Share of Voice: How the Metric Works
If Semrush share of voice feels a little slippery, that’s because it is one idea used in a few different ways.
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SEO Competitor Analysis: What Changes with AI Search
SEO competitor analysis is the process of figuring out who is winning your search visibility and why, and in an AI search world, that job got a lot bigger fast.